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Briatore predicts F1 teams could hit $10 billion valuations
© XPB Phillip van Osten
02/08/2026 at 09:2702/08/2026 at 09:57 40 SHARES Share on.. Share on.. Share on.. Flavio Briatore has seen Formula 1 through multiple eras, from the gritty paddocks of the 1990s to today’s glitzy, investor-fuelled boom. And if the flamboyant Italian is right, the sport’s financial revolution is only just getting started. Speaking in an interview with The Race Business, the Alpine executive adviser suggested that the biggest teams on the grid could one day command eye-watering valuations of $10 billion. The claim is striking enough on its own, but Briatore went a step further: if Alpine were his personal asset, he says he would already be heading for...
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