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Red Bull in talks with Hugo Boss to rename F1 team
It's been reported by RacingNews365.com that AlphaTauri are set to be rebranded in 2024, with Red Bull reportedly ‘in talks' with global fashion retailer Hugo Boss. Red Bull are believed to be keen to find a new main sponsor for the Faenza-based team, after reportedly rejecting an offer worth $1 billion to purchase the team. Hugo Boss are supposedly leading the race to become the team's new title sponsor, which could see the team rebranded in 2024 as ‘Hugo Boss Bulls Racing'. Oil company Orlen are another company reportedly in the race to become the team's new title sponsor but are believed to be behind Hugo Boss. Want to work in Formula 1? Browse the latest F1 job vacancies...
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3y ago from Formula1News.co.uk
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