News Details

McLaren signs up BAT as principal partner for 2020

McLaren and British American Tobacco will expand their commercial partnership in 2020, with the multinational tobacco company increasing its branding with the papaya squad in F1. McLaren signed up BAT as a sponsor earlier this year, promoting its partner's "A Better Tomorrow" branding which supports the cigarette company's transformation and its portfolio of potentially reduced-risk products. The enhanced deal between McLaren and BAT will see "significantly increased branding" on next year's car, including "highly visible new sidepod branding, inside halo and front wing branding positions". Seidl: No 'automatic mechanism' that gets McLaren to the front...
Full Story »
4y ago from F1i.com 0
Share

You May Also Be Interested In...

McLaren confirm BAT as principal partner

The McLaren and British American Tobacco (BAT) Formula 1 partnership has...
4y ago from GrandPrix247.com

Tobacco giant expands McLaren backing

Nov.28 British American Tobacco (BAT) will expand its sponsorship of the...
4y ago from OneStopStrategy.com

McLaren expand British American Tobacco deal for 2020

McLaren have announced an 'enhanced partnership' with British American...
4y ago from PlanetF1.com

McLaren expands British American Tobacco partnership

McLaren has announced that it has expanded its partnership with British...
4y ago from MotorsportWeek.com

Elsewhere On The Network

Popular On MGPToday.com

Crutchlow slated for three MotoGP wildcard appearances...

Yamaha's MotoGP squad announced Friday that test rider Cal Crutchlow will...

Martin wins as Marquez crashes in Jerez MotoGP Sprint

Jorge Martin won a Jerez MotoGP Sprint of attrition as Marc Marquez...
14m ago from MotorsportWeek.c...

Marquez earns first Ducati MotoGP pole in Jerez...

Marc Marquez earned his first pole position with Gresini Ducati in wet...

Popular On IndyCarToday.com

Rahal criticizes Penske’s ‘poor excuses’ over...

Everybody in the IndyCar paddock is talking about Team Penske’s misuse...
44m ago from MotorsportWeek.c...

Newgarden answers controversy, takes P1 in IndyCar’s...

The NTT IndyCar Series held the first practice session of the Barber...
16h ago from MotorsportWeek.c...

Popular On TotalWRC.com

Popular On GunnersToday.com

Arsenal legend warns Gunners not to get caught up in...

Arsenal legend Martin Keown has warned his former club not to get caught...
44m ago from CaughtOffside.com

Harry Redknapp predicts Tottenham will derail...

Harry Redknapp has boldly tipped his former club Tottenham to derail...
1h ago from CaughtOffside.com

Mikel Arteta admits Arsenal will make mistakes with...

Mikel Arteta has admitted it's 'inevitable' Arsenal will make mistakes in...
3h ago from CaughtOffside.com

Comments

Hottest News

Recent News


2014 GPToday.com
GPToday.com is not responsible for the news headlines and associated descriptions and images it indexes, the content of externally linked sites or the comments & postings of its users.

This website is unofficial and is not associated in any way with the Formula One group of companies. F1, FORMULA ONE, FORMULA 1, FIA FORMULA ONE WORLD CHAMPIONSHIP, GRAND PRIX and related marks are trade marks of Formula One Licensing B.V.