News Details
How the Rich Energy saga escalated at Silverstone
Sponsorship in Formula 1 is going through a funny phase right now. While blue-chip brands and big names such as Shell or Heineken remain heavily involved, plenty of new, more niche names are also joining the sport. Huski Chocolate, SportPesa and ROKiT are just three of the more obscure names looking to boost their profile after becoming major sponsors at McLaren, Racing Point and Williams respectively, the latter two taking title partnerships to prove the concept is still alive and kicking. But the biggest sponsor story in F1 over the past year or so has been that of Rich Energy, the enigmatic, unashamedly brash energy drink brand that has made a splash in motorsport – for better or for...
Full Story »
Full Story »
You May Also Be Interested In...
Haas to keep Rich Energy branding for Silverstone
Gunther Steiner, Haas' team principal, has confirmed that Haas will keep...
4y ago from PlanetF1.com
Haas: Rich Energy remains team's title sponsor
Haas has issued a brief statement clarifying that Rich Energy remains its...
4y ago from MotorsportWeek.com
Haas believe Rich Energy is still title sponsor
Haas still believe that Rich Energy is still their title sponsor despite...
4y ago from GPBlog.com
Haas F1, Rich Energy story gets even more bizarre
The Haas F1 team is now fully cast in a leading role in a soap opera over...
4y ago from TheParcFerme.com
Elsewhere On The Network
Popular On MGPToday.com
Marquez says Ducati MotoGP bike adaptation "is...
No description available...
11h ago from Motorsport.com
Bagnaia used Jerez MotoGP practice as a test for...
No description available...
10h ago from Motorsport.com
Bagnaia fastest in second Jerez MotoGP practice session
Reigning MotoGP champion Francesco Bagnaia topped the timesheets in the...
13h ago from MotorsportWeek.c...
Binder “had my bike back” in Jerez MotoGP practice...
No description available...
10h ago from Motorsport.com
Popular On IndyCarToday.com
IndyCar Barber: Start times, how to watch on TV, entry...
No description available...
13h ago from Motorsport.com
IndyCar leadership addresses Penske DQs, clarifies...
No description available...
4h ago from Motorsport.com
Herta: Any excuse Newgarden and Penske have “is...
No description available...
8h ago from Motorsport.com
Newgarden answers controversy, takes P1 in IndyCar’s...
The NTT IndyCar Series held the first practice session of the Barber...
5h ago from MotorsportWeek.c...
Popular On TotalWRC.com
WRC looking to add F1-style team radio to TV broadcasts
No description available...
1d ago from Motorsport.com
Ford simulator boosting M-Sport WRC Puma performances
No description available...
2d ago from Motorsport.com
Auction raises more than 50K for Craig Breen Foundation
No description available...
2d ago from Motorsport.com
FIA not at war with manufacturers over 2025 WRC...
No description available...
4d ago from Motorsport.com
Popular On GunnersToday.com
Tottenham and Arsenal keen on signing 18-year-old PL...
No description available...
2h ago from SportsKeeda.com
'Aston Villa will still be too good for them' - Chris...
No description available...
4m ago from SportsKeeda.com
Manchester United Transfer News Roundup: Red Devils...
No description available...
5h ago from SportsKeeda.com
Arsenal have held talks with 26-year-old defender;...
Arsenal have reportedly held talks with centre-back Gabriel Magalhaes...
5h ago from CaughtOffside.com
Comments
Hottest News
Hamilton hints at sensational Newey arrival at Ferrari
Adrian Newey has been linked with some of Red... Read More »
8h ago from GPFans.com
Newey exit DATE revealed as Red Bull F1 chief set to leave
A date for when Red Bull design guru Adrian Newey... Read More »
21h ago from GPFans.com
Newey Red Bull EXIT date revealed as F1 star confirmed at...
A date for when Red Bull design guru Adrian Newey... Read More »
5h ago from GPFans.com