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Mercedes is doing too well says Liberty boss Maffei
The billboard just down the road from Pitpass HQ proclaims that F1 is only 'live and exclusive on Sky', the words writ large over a picture of Sebastian Vettel hunting down Lewis Hamilton. The reality however is somewhat different, the Briton has just claimed Mercedes fifth 1-2 of the season, while Ferrari is all at sea, in terms of its car, its drivers, its updates, its strategy and its diminishing challenge. While Max Verstappen is looking to be the only realistic challenge to the might of Mercedes at present, a more honest billboard would have shown the Silver Arrows... but such is the world of advertising. Speaking at the annual MoffettNathanson Media & Communications Summit in New...
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7y ago from Pitpass.com
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