News Details
Formula 1 widens it reach in China, ahead of Sunday’s Grand Prix
Formula 1 has widened its broadcast reach China in time for this weekend’s Chinese Grand Prix in Shanghai through three new TV rights deals. Under the agreements announced today in Shanghai, Chinese internet company Tencent becomes a new digital media partner in the Chinese market. This partnership will enable Chinese fans to follow the races live on PC and mobile platforms, including Tencent Sports, Tencent News, Tencent Video, QQLive, and Tian Tian Kuai Bao; social media platforms, including WeChat; and OTT platforms, including QQ. In addition to the remaining grands prix this season and onwards next year, Tencent’s platforms will provide a combination of different video and...
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6y ago from MotorsportWeek.com
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