News Details
Haas Automation tools draw interest from rival F1 teams
Gene Haas' endeavour into Formula 1 was primarily to build Haas Automation into a global brand, but B2B opportunities with rival teams are now emerging. Founded by Haas in 1983, the American entrepreneur has built Haas Automation into the largest machine tool manufacturer in North America. The company's involvement in NASCAR through the Stewart-Haas Racing outfit has been productive, and its presence in F1 is following a similar path. "In racing, it’s all about performance, and that performance translates into winning," explains Haas. "When you win, people notice, so that’s the marketing plan. "We bring customers to the races and that works really well because –...
Full Story »
Full Story »
You May Also Be Interested In...
'Haas not ready for a US driver yet'
The US-owned Haas Formula One team have nothing against American drivers...
8y ago from SuperSport.com
Haas: There are American drivers who can compete in F1
Haas F1 team principal Guenther Steiner kicked the hornet's nest last...
8y ago from GrandPrix247.com
Haas: We don’t want to be mid-pack and much...
Back-to-back eighth-place finishes in the constructor's standings of the...
8y ago from GrandPrix247.com
Haas ‘felt lost' during 2017 Formula 1 season
Haas F1 Team finished eighth in 2018 Haas F1 Team owner Gene Haas has...
8y ago from SpeedCafe.com
Elsewhere On The Network
Popular On MGPToday.com
KTM replaces Maverick Vinales with Pol Espargaro for...
No description available...
9h ago from Motorsport.com
Casey Stoner urges Pedro Acosta to be more patient in...
No description available...
10h ago from Motorsport.com
Exclusive: Guenther Steiner reveals the biggest...
Tech3 team owner Guenther Steiner has offered key insights into how his...
14h ago from MotorsportWeek.c...
"We’d both be world champions" - How Alex...
No description available...
13h ago from Motorsport.com
Popular On IndyCarToday.com
Freedom 250 Grand Prix extended to full 250-mile race...
No description available...
1d ago from Motorsport.com
Alexander Rossi describes ‘really rewarding’ first...
Alexander Rossi spent much of the day on Saturday shaking down the brand...
3d ago from MotorsportWeek.c...
What we learned inside a first look of IndyCar’s...
No description available...
4d ago from Motorsport.com
Inside IndyCar's IR-28: New images of 2028 chassis
No description available...
4d ago from Motorsport.com
Popular On TotalWRC.com
'I saw him lie down and pass out' - Julien Ingrassia...
No description available...
11h ago from Motorsport.com
FIA sets deadline for WRC Saudi Arabia decision
No description available...
14h ago from Motorsport.com
Sebastien Ogier plans to contest all remaining WRC...
No description available...
1d ago from Motorsport.com
WRC drivers react to FIA’s landmark new promoter deal
No description available...
1d ago from Motorsport.com
Popular On GunnersToday.com
'This season, it is absolutely wide open' - Chelsea...
Former Chelsea star John Obi Mikel has named champions Arsenal as the team...
3h ago from SportsKeeda.com
'For me, it would be him over Vinicius Jr' - Former...
Former Tottenham Hotspur defender Toby Alderweireld reckons Atletico...
5h ago from SportsKeeda.com
Arsenal ready to break Premier League record to sign...
Arsenal are reportedly set to break Premier League record in an effort to...
7h ago from SportsKeeda.com
Arsenal target Vinícius says Mourinho ‘wants me to...
t;li>‘It has gone very well, getting to know the new coach’Brazil...
7h ago from TheGuardian.com
Comments
Hottest News
F1 star faces calendar nightmare after qualifying for race...
Cadillac F1 star Valtteri Bottas has excelled in... Read More »
2h ago from GPFans.com
Max Verstappen signs for Mercedes as F1 insider predicts...
Four-time F1 champion Max Verstappen is... Read More »
4h ago from GPFans.com
Martin Brundle claims this F1 moment blew title race wide...
F1 legend Martin Brundle has revealed the... Read More »
3h ago from GPFans.com
