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The Business of F1
As a keen and vocal fan of Formula One I often find myself being asked why? What could be interesting about watching a bunch of cars going round in circles on a Sunday afternoon? For years I have argued that the sport is much more than the action we see on track, and that my true fascination with the sport is far more to do with the business of the sport. Followers of this site will know one of the highlights of a race weekend for me is spotting new sponsors with teams then working to find out the story behind them. Whilst news of this nature is something easy to grasp and communicate, I have come to realise that a logo on a car or a new person joining a team is only the beginning of a...
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10y ago from JWGrandPrix.com
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