News Details
Ayrton Senna features in new Honda advert
Honda has used Ayrton Senna's voice in its latest advertising campaign, which continues to use Formula 1 as a core part of its promotional push. The new advert, which was revealed for the first time on Friday, is titled 'Ignition' and showcases all of the vehicles in Honda's portfolio. But as well as featuring motorbikes, road cars, a plane and the current McLaren-Honda, one segment also features Senna's voice. The three-time world champion, who won all his titles with Honda engines, is heard as an actor holds up an image of a Honda NSX that Senna famously drove and gave input into to help its development. In the advert he says: “You think you have a limit. As soon as you touch...
Full Story »
Full Story »
10y ago from Motorsport.com
0
You May Also Be Interested In...
F1 recovery vehicles still dangerous says Tost
The issue of recovery vehicles in formula one still needs to be addressed....
10y ago from GrandPrix.com
'McLaren want to win tomorrow'
Eric Boullier has revealed McLaren have 'some frustration' with Honda as...
10y ago from PlanetF1.com
F1 recovery vehicles still dangerous – Toro Rosso...
The issue of recovery vehicles in formula one still needs to be...
10y ago from ThisIsF1.com
Tost: Recovery vehicles are still a problem
The issue of recovery vehicles in Formula 1 still needs to be addressed...
10y ago from GrandPrix247.com
Elsewhere On The Network
Popular On MGPToday.com
Pedro Acosta on leaving KTM for Ducati: “I have no...
No description available...
2d ago from Motorsport.com
Jorge Lorenzo: Marc Marquez would have 13 MotoGP...
Five-time world champion Jorge Lorenzo believes Marc Marquez would have...
2d ago from MotorsportWeek.c...
How much do MotoGP tyres cost and who pays for them?
No description available...
3d ago from Motorsport.com
Yamaha picks experienced David Munoz to oversee Jorge...
No description available...
3d ago from Motorsport.com
Popular On IndyCarToday.com
Road to 2027: Inside Dreyer & Reinbold Racing’s...
No description available...
3d ago from Motorsport.com
IndyCar, NASCAR Trucks returning to St. Pete Grand...
No description available...
3d ago from Motorsport.com
Dreyer and Reinbold purchases Rahal entry in first...
Dreyer and Reinbold Racing has announced that it has purchased one...
4d ago from MotorsportWeek.c...
Dreyer & Reinbold Racing to return full-time to...
No description available...
4d ago from Motorsport.com
Popular On TotalWRC.com
Suninen leads by 8.9 seconds as decisive final day...
At the close of Saturday's opening leg, Suninen held an 8.4-second...
12h ago from MotorsportWeek.c...
Thierry Neuville and Adrien Fourmaux unclear on WRC...
No description available...
3d ago from Motorsport.com
Prodrive in talks with multiple manufacturers after...
No description available...
4d ago from Motorsport.com
Popular On GunnersToday.com
Fabrizio Romano drops 100m transfer bombshell that...
Real Madrid have reached an agreement with RB Leipzig to sign highly-rated...
8h ago from CaughtOffside.com
Arsenal racing against time as 'special' target sets...
Arsenal continue to be linked with a move for the Newcastle United...
13h ago from CaughtOffside.com
Arsenal have made it clear they want to sign 20-G/A...
Arsenal are interested in signing the PSG attacker Bradley Barcola this...
11h ago from CaughtOffside.com
Blockbuster transfer taking shape as Arsenal open...
Arsenal have opened preliminary talks to sign Vinicius Junior from Real...
12h ago from CaughtOffside.com
Comments
Hottest News
Lewis Hamilton frustrated with F1 stewarding...
Lewis Hamilton admitted he was dissatisfied with... Read More »
34m ago from MotorsportWeek.com
Aston Martin F1 owner Lawrence Stroll sends message to team...
After 10 painful rounds under the new... Read More »
9h ago from GPFans.com
How did Aston Martin's B-spec car perform in the...
Aston Martin left the Hungarian Grand Prix with... Read More »
5h ago from F1Technical.net
