News Details
F1 struggles hurt Ferrari brand power – study
On-track struggles in formula one have hurt fabled Ferrari's brand power, according to a study by asset valuation company Brand Finance. Last year, Ferrari retained its post as the most powerful brand in the world, but a newly-published list shows that toy company Lego has made an overtaking move. 'Ferrari has been slipping since the end of the Schumacher era but it's really fallen as the F1 team has done badly' in 2014, said branding expert Robert Haigh, according to the Telegraph. 'They've also ended their cap on the amount of cars they produce so people don't see it as being so exclusive anymore,' he added.
Full Story »
Full Story »
11y ago from ThisIsF1.com
0
You May Also Be Interested In...
Alonso vows to sue over tax evasion reports
Fernando Alonso is threatening legal action after being named on a list...
11y ago from ThisIsF1.com
F1 Commission to consider future on Tuesday
F1 will round another corner to the future on Tuesday. Writing for...
11y ago from ThisIsF1.com
Ferrari tester says Mercedes is 2015 ‘favourite’
Ferrari tester Marc Gene has acknowledged that Mercedes remains the...
11y ago from ThisIsF1.com
Marchionne not expecting ‘miracles’ from Ferrari
Sergio Marchionne insists he is not getting carried away with Ferrari's...
11y ago from ThisIsF1.com
Elsewhere On The Network
Popular On MGPToday.com
Jorge Martin's endless ordeal since signing for Aprilia
No description available...
2h ago from Motorsport.com
Johann Zarco retires from Australian GP sprint: It was...
No description available...
4h ago from Motorsport.com
Marc Marquez: “In the first half of 2026, all I...
No description available...
6h ago from Motorsport.com
MotoGP Australian GP: Full starting grid as four...
No description available...
7h ago from Motorsport.com
Popular On IndyCarToday.com
Max Papis announces departure as IndyCar chief steward
No description available...
1d ago from Motorsport.com
Fernando Alonso backs IndyCar Barcelona race but warns...
No description available...
1d ago from Motorsport.com
IndyCar reveals full 2027 schedule, with Spain...
The NTT IndyCar Series has revealed the second half of its 2027 racing...
1d ago from MotorsportWeek.c...
IndyCar to return to Europe with Barcelona race in 2027
No description available...
1d ago from Motorsport.com
Popular On TotalWRC.com
Josh McErlean to test 2027-spec M-Sport WRC car at ERC...
No description available...
1d ago from Motorsport.com
Jon Armstrong announces WRC co-driver split for 2027
No description available...
2d ago from Motorsport.com
WRC star Thierry Neuville makes successful historic...
No description available...
4d ago from Motorsport.com
FIA ratifies key 2027 WRC sporting regulations
No description available...
4d ago from Motorsport.com
Popular On GunnersToday.com
Declan Rice names 'clear winner' of the Ballon d'Or...
Declan Rice has given Harry Kane his emphatic backing to win the 2026...
2d ago from CaughtOffside.com
Arsenal are closely monitoring 'outstanding' Brighton...
Arsenal are reportedly keeping a close watch on Brighton striker...
1d ago from CaughtOffside.com
Steven Gerrard calls Arsenal player 'world class'...
Declan Rice delivered another big-game moment for Arsenal on Wednesday...
2d ago from CaughtOffside.com
'When you play against him, you realize how much of a...
Arsenal star Declan Rice has backed England teammate Harry Kane to win the...
2d ago from SportsKeeda.com
Comments
Hottest News
F1 TV coverage set for major changes after Sky takeover
Formula 1 television coverage in Germany is set... Read More »
1h ago from GPFans.com
Lando Norris reveals F1 track forces him to take 'headache...
Reigning world champion Lando Norris has become... Read More »
49m ago from GPFans.com
Cadillac confirms available F1 drivers ‘in contact'...
AUSTIN - Cadillac Team Principal Marcin... Read More »
29m ago from MotorsportWeek.com
