The United States is Red Bull's biggest market Red Bull Racing boss Christian Horner has identified the United States as an especially important market for Formula 1. The sport has long had a difficult relationship with the US and has never gained traction with local fans in the same way it has elsewhere. F1’s commercial rights are now owned by Liberty Media, an American organisation, which has worked to renew the sport’s identity Stateside. That has seen the addition of the Miami Grand Prix, which joins the calendar next season alongside the United States Grand Prix at the Circuit of The Americas. “[The] US is a crucial market for Formula 1,” Horner observed. “I think it's great...
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