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How Formula E's fan-first approach will leave F1 for dust
Say what you will about Formula E, but its focus on fans - and fan interaction - is second to none. Since its first race in 2014, FE has put as much emphasis on its fans as it has on its racing. Not only has this helped the series make a name for itself, but it's setting itself up for a brighter future than Formula 1 is in the process. As the antithesis to Formula 1, FE needed to get people interested and involved from the outset. In stepped Fanboost. Often dismissed as nothing more than a gimmick, Fanboost actually offers fans the chance to do something many of other competitions wish they could - get involved in the sport in a way that potentially makes a tangible difference to the...
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5y ago from GPFans.com
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