Feb.8 Haas' new title sponsor has dismissed as conspiracy theorists those who wonder about the credibility of the Rich Energy brand. The American team's new black and gold car is sponsored by William Storey, boss of an elusive British energy drink. "A rare sighting," said Reuters journalist Alan Baldwin on Twitter, after tracking down a few cans of the drink at Haas' livery launch in London. But Storey, Rich Energy's long-bearded boss, says he wants Haas to compete with energy drink giant Red Bull "both on and off the track" in 2019. "We are confident we will beat Red Bull in many races this year," he said. Storey said Haas' new black and gold car is...
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