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New Formula 1 logo expected to be made official this week

Formula 1 are on the verge of dropping the 30 year old logo, and replace it with a new version to be made public starting with the season finale Abu Dhabi Grand Prix. Three trademark applications – as seen above – were last week registered by Formula One Licensing BV with the European Union Intellectual Property. To understand as to why the logo was changed after the end of the 20th century, we have to dive back into the history of Formula 1. During the early 20th century and through the seventies and eighties was becoming riding the wave of the global sporting boom, boosted by the advent of television coverage. As Bernie Ecclestone took hold of Formula 1 in the nineties he...
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6y ago from GrandPrix247.com 0
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