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Antonelli's value already estimated at EUR 50m
Sep.10 Kimi Antonelli's rapidly growing commercial value has now been estimated at around EUR 50 million following his remarkable victory at Monza. La Gazzetta dello Sport, working with sports business consultancy StageUp, says the figure is not Antonelli's actual income but an estimate of the economic value he can already generate through sporting performance, image rights and commercial appeal. The timing is significant after the 20-year-old Italian won his home Grand Prix from the back of the grid and strengthened his championship lead. StageUp president Giovanni Palazzi says Formula 1 drivers effectively fall into three distinct earning categories. 'The first is for young, yet...
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