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Heineken to stay with Formula One

Ahead of the Spanish Grand Prix, Formula One has confirmed that it has extended its Global Partnership with Heineken following seven years of successful collaboration between the two global brands. Heineken joined forces with Formula One in 2016, and has staged a number of activities including at-track activations, providing world class DJs at events and enhancing fan experiences globally. The extension of the partnership will see Heineken continue to provide world-class entertainment moments, including performances from Heineken’s newly announced global ambassador, Dutch superstar DJ Martin Garrix. Since entering the world of motorsport in 2016, Heineken has been committed to driving...
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9mo ago from F1Technical.net 0
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