The F1 world arrived in Melbourne full of energy and the enthusiasm that is always there when a season begins. There was a good season launch in Federation Square in downtown Melbourne and all 20 drivers and the 10 team principals all managed to turn up. There were probably 10,000 people there, but there could have been more if the people at the back could have seen more. They couldn't, so they left, but it was still a good initiative. On Wednesday everyone was talking about the Netflix series about F1 - Drive to Survive - which is terrific for fans and, more importantly, for non-fans. It isn't really a secret why it is successful: it is about the people in F1, not the corporate...
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